Podcasting - A Powerful Broadcasting medium
I'm right now at Podworks, an event that at least till now has given me some interesting info about online communication in general.Hoping to learn something interesting on innovative means of communication and broadcasting.
Sometime back, it was the newspaper that people relied on to get information.If you want to reach out to a large section of people, the only means was newspapers.Then, as technology evolved, we got the radio and then the television.These again helped spread messages and communicate to a mass audience with much more convenience.And we can simply classify broadcasting as a communication form to reach out to the masses.
Now enter Internet.Slowly, corporates and other businesses found this new innovative means instead of newspaper/TV/Radio to start spreading the word about what ever they wanted to.But still the common man's thoughts, views were not able to reach out to the masses.Then came Blogging.You can call it the Newspaper run by the common man.His way to express his views, opinions and also what he feels IS the news, to the general public.This made the entire society open up and every individual felt empowered with a strong communications means.
Its now easy to figure out, Podcasting for the individual is like the TV/Radio to the Governments/Corporations.This means of broadcasting is a lot more powerful and there is such a wide scope for innovation in delivering your message and to a large section of the society.
And seeing the guys here at podworks and looking at the opportunities this powerful medium of communication has created, i certainly believe this makes real sense.The age of the empowered induvidual has indeed arrived.
P.S : The first embedded video on my blog.And I choose the event, which probably teaches you how to cover up even your wildest nightmare come true :-)
Sometime back, it was the newspaper that people relied on to get information.If you want to reach out to a large section of people, the only means was newspapers.Then, as technology evolved, we got the radio and then the television.These again helped spread messages and communicate to a mass audience with much more convenience.And we can simply classify broadcasting as a communication form to reach out to the masses.
Now enter Internet.Slowly, corporates and other businesses found this new innovative means instead of newspaper/TV/Radio to start spreading the word about what ever they wanted to.But still the common man's thoughts, views were not able to reach out to the masses.Then came Blogging.You can call it the Newspaper run by the common man.His way to express his views, opinions and also what he feels IS the news, to the general public.This made the entire society open up and every individual felt empowered with a strong communications means.
Its now easy to figure out, Podcasting for the individual is like the TV/Radio to the Governments/Corporations.This means of broadcasting is a lot more powerful and there is such a wide scope for innovation in delivering your message and to a large section of the society.
And seeing the guys here at podworks and looking at the opportunities this powerful medium of communication has created, i certainly believe this makes real sense.The age of the empowered induvidual has indeed arrived.
P.S : The first embedded video on my blog.And I choose the event, which probably teaches you how to cover up even your wildest nightmare come true :-)
1 comment:
I thank for the information. I did not know it.
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